2.3. Conversion API Facebook
Conversion API is new Facebook update after Apple's update in IOS 14 version
1. Get Conversion API from Pixel
Notes Just can get Conversion API from BM's
Access: https://business.facebook.com/events_manager2/list/pixel/ -> Choose your Pixel -> Setting -> Conversion API -> Set up manual -> Get started
Next to step "Select Event"
you need to select parameters and customer information you want to send from your server for this event
Note: You should select "email" to best practises
And next to step to finished
2. Create Conversion API list at Webcake
Access: Webcake -> Integrations -> Conversion API -> Add Token -> Paste Pixel ID and Conversion API token
3. Add Pixel and Conversion API into Global Tracking at Webcake
Turn on conversion API for pixel
4. Add Global Tracking into your Landing Page
The builder -> Setting -> Tracking code -> select Global tracking
Let's publish and Test event to check status of Event Match Quanlity
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